Resources

Sharing the knowledge that helped us grow.

    by Growth Marketing Firm, on Feb 9, 2023 8:45:00 AM

    Hey! I’m the copywriter at Growth, and I’ve been playing with (and seriously thinking about) AI language models and their implications (and benefits) for my own work for over a …

    Topics:Copywriting

    by Growth Marketing Firm, on Mar 30, 2022 4:54:39 PM

    Let’s be honest, in marketing, the purpose of a newsletter is to nurture leads and drive sales for your business. But, the inbound philosophy pushes past that (+ toward it …

    Topics:Inbound MarketingSales EnablementB2BDataBrandingEmail MarketingCopywriting

    by Growth Marketing Firm, on Mar 23, 2022 7:45:00 AM

    A copywriter’s job is to find the right word for the right customer at the right time and put it in the exact right place to drive sales. The job …

    Topics:Inbound MarketingCopywriting

    by Growth Marketing Firm, on Jun 18, 2021 12:26:23 PM

    (Updated March 31, 2022) In last week’s Growth blog, we talked about how the Buyer’s Journey mirrors the journey of the hero and therefore decided to call our prospective clients …

    Topics:Inbound MarketingSales EnablementHubSpotCustomer JourneyBrandingCopywriting

    by Ashley Lilly, on Apr 15, 2021 11:00:00 AM

    (last updated April 19, 2022) Let's get right down to it: Do meta descriptions matter? Yes! Why? The meta description is one of the first elements of a website that …

    Topics:Inbound MarketingSales EnablementSEOWebsite DesignCRMCustomer JourneyWebsite DevelopmentMarketing StrategyB2BCMSCopywriting