Growth Marketing Team Blog

Growth Marketing Resources

Sharing the knowledge that helped us grow.

Latest blogs from Growth

by Ginny Grimsley, on Mar 30, 2022 4:54:39 PM

Let’s be honest, in marketing, the purpose of a newsletter is to nurture leads and drive sales for your business. But, the inbound philosophy pushes past that (+ toward it …

Topics:Inbound MarketingSales EnablementEngaging ContentInbound ContentB2BContent MarketingDataBrandingEmail Marketingemail automationCopywriting

by Ginny Grimsley, on Mar 4, 2022 11:24:53 AM

Most of our HubSpot clients are interested in automation tools for their teams, and here’s the skinny specifically on HubSpot’s email automation tools: Sequences and Workflows. The difference between the …

Topics:HubSpotB2BAutomationsDataEmail Marketingemail automation

by Ginny Grimsley, on Feb 16, 2022 2:29:13 PM

A cold email doesn’t have to be cold any more than a first handshake or fist bump. It’s really all in the approach–and in the intention. If you’re trying to …

Topics:Sales EnablementSocial SellingRelationship BuildingSales PipelineSales ProspectingEmail Marketing