Growth Marketing Team Blog

Growth Marketing Resources

Sharing the knowledge that helped us grow.

Latest blogs from Growth

by Ashley Lilly, on Apr 15, 2021 11:00:00 AM

(last updated April 19, 2022) Let's get right down to it: Do meta descriptions matter? Yes! Why? The meta description is one of the first elements of a website that …

Topics:Inbound MarketingSales EnablementEngaging ContentSEOWebsite DesignCRMBuyer's JourneyBest PracticesWebsite DevelopmentMarketing StrategyB2BWebsite OptimizationContent MarketingIndustry KnowledgeCMSWebsite PerformanceCopywriting

by Ashley Lilly, on Mar 17, 2021 2:12:14 PM

In the early days of digital media, using national or global news to bring awareness to your brand was seen as a hallmark of a sharp marketing program. But when …

Topics:Inbound MarketingEngaging ContentNewsjacking

by Growth Marketing Firm, on Mar 16, 2021 4:00:00 PM

Marketing campaigns have a way of sticking with us long after an impression or initial purchase. Why is that? Campaigns make businesses memorable and they don't just happen by accident …

Topics:Inbound MarketingEngaging Content

by Chris Nault, on Mar 3, 2021 5:39:50 PM

The short-term ban of political and social ads on Facebook, started November 4th, 2020, has been lifted. Communication directors and affiliated agencies have reasons to rejoice. While the lift itself …

Topics:Inbound MarketingEngaging ContentGovernment

by Ashley Lilly, on Feb 9, 2021 11:00:00 AM

last updated April 18, 2022 If you’re looking for what it takes to influence relevance, thought leadership, and drive traffic (and inbound leads) in the digital age, there are four …

Topics:Inbound MarketingSales EnablementEngaging ContentSEOWebsite DesignBest PracticesWebsite DevelopmentLead generationMarketing StrategyB2BWebsite GraderImage OptimizationCMSWebsite Performance

by Ashley Lilly, on Dec 21, 2020 3:30:00 PM

With dozens of social media platforms vying for attention, it's no wonder that business owners are unsure where to focus their social media efforts. Fortunately, you don’t need to have …

Topics:Inbound MarketingEngaging ContentDiscovery + Strategy