Growth Marketing Team Blog

Growth Marketing Resources

Sharing the knowledge that helped us grow.

Latest blogs from Growth

by Growth Marketing Firm, on Sep 22, 2021 11:10:11 AM

If you run a non-profit organization and always dreamed of a tool that manages your relationships with your donors, builds your social and online engagement with your community, and helps …

Topics:HubSpotDataNon-ProfitCommunity Building

by Ginny Grimsley, on Aug 16, 2021 5:45:43 PM

Even if you know your way around a trade show and what it takes to get people to your booth, if you’ve been using the same tools for years, now …

Topics:Sales EnablementCRMHubSpotEvent MarketingROI

by Ginny Grimsley, on Jun 29, 2021 6:15:14 PM

The tidal wave of options available to buyer heroes can create an overwhelming journey toward your business. To help them along their way, you must first understand their experiences as …

Topics:Sales EnablementHubSpotBuyer's Journey

by Ginny Grimsley, on Jun 18, 2021 12:26:23 PM

In last week’s Growth blog, we talked about how the Buyer’s Journey mirrors the journey of the hero and therefore decided to call our prospective clients “buyer heroes” (because they …

Topics:Sales EnablementHubSpotBuyer's Journey

by Ginny Grimsley, on Jun 14, 2021 3:30:00 PM

In 1949, American professor Joseph Campbell wrote The Hero with a Thousand Faces, an anthropological work that outlines the universal concept of the hero’s transformative journey in story and myth …

Topics:Sales EnablementHubSpot

by Katrina Horne, on Apr 30, 2021 6:46:08 PM

One study shows that 2 out of 3 CRM projects fail. In the same study, 38% of organizations reported a lack of IT support for CRM initiatives. 43% of CRM …