Resources: Sharing Growth's Knowledge
Case Studies: Proven Success
Growth's HubSpot Marketing Hub ROI Calculator is Live!Growth's HubSpot Marketing Hub ROI Calculator is Live!
Top 4 SEO Benefits of BloggingTop 4 SEO Benefits of Blogging
Top ABM Statistics + Why They MatterTop ABM Statistics + Why They Matter
Top 14 KPIs for Marketing TeamsTop 14 KPIs for Marketing Teams
How to Connect LinkedIn + HubSpot Marketing HubHow to Connect LinkedIn + HubSpot Marketing Hub
A Growth Guide to Account-Based MarketingA Growth Guide to Account-Based Marketing
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Growth Becomes The First Databox 'Benchmark' Certified Partner
Click to view Growth Becomes The First Databox 'Benchmark' Certified PartnerHarnessing the Power of Benchmarking Data for Strategic B2B Planning
Click to view Harnessing the Power of Benchmarking Data for Strategic B2B PlanningElevating Trade Show Lead Generation: Pre and Post Outreach Strategy with Apollo.io
Click to view Elevating Trade Show Lead Generation: Pre and Post Outreach Strategy with Apollo.ioLeveraging HubSpot for Investment Firm Success
Click to view Leveraging HubSpot for Investment Firm Successthe Redwood Grove Community: Where GTM Leaders Go to Grow
Click to view the Redwood Grove Community: Where GTM Leaders Go to GrowEmbracing Evolution: HubSpot Unveils AI-Powered Content Hub
Click to view Embracing Evolution: HubSpot Unveils AI-Powered Content HubGrowth Welcomes Agile Digital Marketing: A Strategic Acquisition to Drive Further Success
Click to view Growth Welcomes Agile Digital Marketing: A Strategic Acquisition to Drive Further SuccessGrowth Metrics Benchmarks: Better Strategic Planning for Professional Services Firms
Click to view Growth Metrics Benchmarks: Better Strategic Planning for Professional Services FirmsHubSpot Professional vs. Enterprise: Empowering Your Business Growth
Click to view HubSpot Professional vs. Enterprise: Empowering Your Business GrowthFrequently Asked Questions
Resources
Sharing the knowledge that helped us grow.
Growth is excited to announce our new free resource: the HubSpot ROI calculator!
Growth Marketing Firm, Jan 17, 2023
We already know that SEO drives business.
Growth Marketing Firm, Jan 6, 2023
As the demand for personalized marketing continues to grow, account-based marketing (ABM) has become one of the hottest topics in the industry. And we’ve been talking about it a lot at Growth because we just launched it as one of our new service offerings (and it’s WORKING!)
Growth Marketing Firm, Oct 26, 2022
The best key performance indicators (or KPIs) derive from aligning data with your business goals. Analysis of KPIs can help you measure how well your organization is performing with respect to those goals.
When everything your organization does in sales, marketing, and service is tracked in HubSpot, you have access to reports that include some of the best KPIs already built in (as well, HubSpot makes building custom reports super easy).
Fun fact: each member of your team can build their own KPI dashboard in HubSpot to keep track as they go.
So, with that in mind, we've put together a list of the top 14 KPIs for tracking the success of all your marketing strategies and efforts.
- Website Visitors
- Organic Website Traffic
- Referral Traffic
- Conversion Rate
- Follower Growth
- Social Media Engagement
- Return On Ad Spend (ROAS)
- Marketing Qualified Leads (MQL)
- Sales Qualified Leads (SQL)
- Customer Acquisition Cost (CAC)
- Lifetime Value of a Customer (LTV)
- Net Promoter Score (NPS)
- Customer Retention
- Return on Investment (ROI)
Let's get into some details on these valuable KPIs for your marketing team.
Growth Marketing Firm, Sep 9, 2022
Growth Hack: connect your brand LinkedIn profile (and even LinkedIn profiles of key members of your RevOps team) to your HubSpot Marketing Account (pro + enterprise).
Growth Marketing Firm, Sep 6, 2022
What if your sales team could begin conversations with the companies that were the best fit and the highest value for your business?
Growth Marketing Firm, Aug 17, 2022