by Ginny Grimsley, on Jun 29, 2021 6:15:14 PM
The tidal wave of options available to buyer heroes can create an overwhelming journey toward your business. To help them along their way, you must first understand their experiences as …
by Ginny Grimsley, on Jun 18, 2021 12:26:23 PM
In last week’s Growth blog, we talked about how the Buyer’s Journey mirrors the journey of the hero and therefore decided to call our prospective clients “buyer heroes” (because they …
by Ginny Grimsley, on Jun 14, 2021 3:30:00 PM
In 1949, American professor Joseph Campbell wrote The Hero with a Thousand Faces, an anthropological work that outlines the universal concept of the hero’s transformative journey in story and myth …
by Ginny Grimsley, on Jun 7, 2021 3:19:17 PM
Rejuvenate your team, create your brand, and grow your business in the process Right, this minute, there are 1.16 billion (with a capital B) Instagram users, and 81% are using …
by Ashley Lilly, on May 7, 2021 11:54:45 AM
Question: Does your business create content specifically for existing prospects with the purpose to convert them into customers? Answer: Let’s find out. Enter HubSpot Flywheel When Brian Halligan, CEO of …
